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2025 Enhancement Recap

Updated over a month ago

Thank you for your feedback throughout this year! Our team is passionate about understanding your needs and helping you solve your most challenging fundraising conundrums.

This year, the team launched some highly anticipated updates to the Bloomerang Giving Platform to keep you ahead of technology trends and evolving donor expectations. To help make your important work a bit easier, here are the major highlights from 2025!

More of a video person? Check out the Enhancement Highlights Videos to see them in action!

💰 Modern ways for donors to connect and give

Give your donors a delightful experience! We've updated our forms, events, and acknowledgments to be mobile-friendly and seamless, making it easier than ever for them to support your cause.

  • Mobile Video Acknowledgements enable nonprofits to elevate donor engagement by turning thank-you messages into personalized, heartfelt videos. With seamless access through the Bloomerang CRM mobile app, this tool simplifies donor stewardship, strengthens emotional connections, and saves valuable time.

  • The redesigned donations experience is now the standard across peer-to-peer campaign forms, making every gift feel effortless so supporters can say “yes” to generosity with ease!

  • Updates to auction registration create a better attendee experience with the same simplicity of the standard events registration system and the Givi app.

    • And auction tickets can now be added to your guests’ Apple or Google wallets for a seamless, hassle-free arrival experience.

  • You work hard to build lasting donor relationships—your CRM should track all of the ways people give. By connecting donor-advised fund (DAF) gifts to the individual donor, your analytics stay accurate, your acknowledgements meaningful, and your stewardship effortless.

  • The addition of Flexible Giving Plans to Bloomerang Fundraising donation forms makes it easier to support your mission—empowering donors to give at the level they aspire to by spreading payments over time.

✏️ Content creation, made effortless

Write compelling content in minutes! These smart tools and templates help your staff quickly generate high-quality communication and fundraising materials, maximizing efficiency.

  • Need help writing standout descriptions for your auction items? Check out the Fundraising Content Assistant when creating or editing your items to make your items shine, draw bidders in, and inspire more generous bids!

  • Enhance donor outreach in CRM with new thank-you, birthday, and core email templates—usable for one-off or automated messages. Journey Automation now lets you start from an existing template or copy an email for faster workflows.

✨ New core features to streamline your day

Everyday work has gotten easier! Experience faster operations and expanded capabilities with exciting new features designed to simplify your daily tasks.

  • Penny, your new intelligent fundraising partner, can’t wait to redefine what’s possible. She helps you understand your donor base, spot opportunities, and take action with confidence. Launched in a limited pilot preview program, general availability for Penny is coming in 2026, and we can’t wait to share her with you!

  • Discover Bloomerang CRM’s Integrated Partner Directory—your centralized, trusted hub of purpose-built integrations that streamline your work, strengthen supporter connections, and help your mission go further.

  • Prospective donor group updates, including new graphs and columns on the group details page, help you focus your outreach efforts on prospects with the highest likelihood of conversion.

  • Giving Levels on your Bloomerang CRM dashboard, in list views, and on reports help you understand giving trends and customize your communications to constituents.

  • Central Schedules in Bloomerang Volunteer give you an efficient way to view all your volunteer schedules in a single view so you can identify any gaps or issues that arise to make informed decisions in your scheduling.

  • Navigate Bloomerang Volunteer more efficiently and enjoy an improved user experience with a series of highly-requested enhancements! Now, you can set a default time zone for all new opportunities, keep schedules when deleting venues and locations, allow volunteers to choose their view on the Overview Calendar, and more!

⚡ Work smarter with a seamless Bloomerang experience

Get more done, faster! Navigate effortlessly across all your Bloomerang tools with a new, unified design that saves you time and ensures your brand looks consistent everywhere.

  • We launched our vibrant new identity and the refreshed Bloomerang Giving Platform, offering a cohesive experience throughout the entire platform for you and your supporters.

  • A unified top navigation provides increased consistency throughout your Bloomerang experience. And you can quickly jump between your Bloomerang tools using the brand-new product switcher.

  • Bloomerang Volunteer now offers separate logins for managers and volunteers. That way, your users and volunteers get an experience that’s tailored to the way they use the Bloomerang Volunteer platform.

  • And Bloomerang Volunteer can now be found at volunteer.bloomerang.co for clearer link navigation.

🔗 Connect your data for a complete supporter picture

Stop juggling data! Deeper integrations mean all your constituent and fundraising information flows perfectly together, giving you the most accurate, comprehensive donor records possible.

  • If you’re using both Bloomerang CRM and Bloomerang Fundraising, you can now enjoy a unified login experience, offering a cohesive experience across your Bloomerang products. And we’ll be adding Bloomerang Volunteer to the new unified login experience very soon!

  • Syncing Bloomerang Fundraising event attendees to your Bloomerang CRM is now easier than ever with Registration Sync.

  • We’ve also enhanced the Fundraising to CRM integration with new custom mappings and matching on secondary emails.

  • You can now sync multiple Volunteer accounts to a single Bloomerang CRM. This is great for multi-chapter nonprofits who need complete visibility into the supporter journey.

  • New analytics and tracking tools for Bloomerang Fundraising—including Google Tag Manager, Google Analytics 4, and Meta Pixel—are now available from the Service Integrations landing page.

  • For Mailchimp users, the Export History Report in Bloomerang Fundraising has been updated to more clearly identify transactions that were not exported, including the reason for exclusion.

  • We’ve also added Amilia and Daxko to the list of available Bloomerang CRM Integrations.

💻 Automate your success and boost donor engagement

Let Bloomerang handle the details! New automation tools help you effortlessly guide donors through their journey, leading to stronger relationships and a big boost in your fundraising revenue.

  • Journey Automation helps you practice ongoing cultivation—using personalized, automated outreach to guide every donor from first gift to lifelong support, while saving time and effort.

  • Abandoned Gift Reminders in Bloomerang Fundraising encourage donors to follow through on their donations, increasing gift completion rates and recovering potential lost donations.

  • Email campaigns for auctions make it easier to send long-form messages to auction guests. The campaigns also support the AI-powered Fundraising Content Assist to help you draft emails quickly, saving you valuable time.

📊 Crystal-clear reporting and simple account management

Unlock powerful insights! Gain complete control and clarity over your data, permissions, and finances with new, easy-to-use reporting tools.

  • We’ve enhanced and expanded user permission settings within your Bloomerang Fundraising account. These changes provide your organization with more flexibility, granularity, and security when assigning permissions to users.

  • The Fee Statements page and Transactions Summary report in Bloomerang Fundraising have gotten major updates, prioritizing speed, clarity, and precision in your reporting.

  • Speaking of reports, Bloomerang CRM now offers new report templates, including Revenue Over Specific Timeframe, Revenue Report for Specific Campaigns/Appeals, Annual Campaign Reports, and more, to empower you to turn your data into critical and actionable insights.

  • New Schedule reports in Bloomerang Volunteer help you track volunteer efforts and manage scheduling issues across multiple opportunities.

🤝 Support and learning right when you need it

Never feel stuck! We've expanded our support and learning resources—including a new learning platform and unified help center—to ensure your team has everything they need to succeed.

  • We launched Bloomerang Learning, a free learning environment, where you can access educational resources that touch on all parts of the Bloomerang giving platform, including both on-demand and live training.

  • Bloomerang Chat built right into your Bloomerang app dashboards offers 24/7 AI-powered support assistance with seamless access to live members of the Support team.

    • Chat is powered by a new combined help center for Bloomerang CRM and Bloomerang Volunteer with Bloomerang Fundraising coming soon.

  • Get more out of Coaching with expanded offerings that include Bloomerang Volunteer.

  • We also unified and expanded support hours so you can enjoy a more cohesive and consistent support experience across the Bloomerang Giving Platform.

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