With Bloomerang Fundraising's Text Fundraising package, you can send outbound text messages to your supporters. Members of your community can text one of your organization’s keywords to opt in to your messaging contact list.

If donors opt in to receive text communications with you through a donation form or by word of mouth, you can manually add them to your messaging contact list. However, when you send them their first message, instructions for opting out will automatically be sent to the manually added members on your contact list.

When your supporters text in your keyword to Opt In, they’ll receive an Opt-In Confirmation message like the message below.

If you added a supporter to a contact list without them having texted a keyword, their first message will automatically include Opt-Out Instructions if they do not wish to stay on this list.

After your first message, future texts to supporters who didn’t opt themselves in by texting a keyword will no longer see the Opt-Out language on messages.

For instance, here’s an example of a follow-up message providing details on a last-minute venue change for a gala fundraising event.

Note how the text is addressed to "Shay." Donors will see their first name if one was provided in the Contact List for them when you insert the %FirstName% tag in your text message. If there is no first name in the contact list, when a message goes out that is using the tag, no text will appear.

Donors can opt in or be added to multiple contact lists. The last text message was sent from a fundraising event contact list. Your donors can receive texts for multiple purposes so long as they are on a contact list included in the outbound text message.

This next text is asking for emergency donations to help a food pantry restock its supplies. It can be set up to only send to donors or can include multiple contact lists.

If your supporter wants to Opt Out of a contact list, wants to stop receiving messages of any kind, or wants to cancel a Text-to-Donate Pledge, they can send a message to opt out.

By texting STOP with no keywords, your supporter will be opted out from all text communication. To opt back in, they can text START to resubscribe.

If the supporter unsubscribes from all messages, they'll receive a confirmation text with instructions to text START to get help resubscribing to your messages.